VanEck, a global investment manager, today announced the launch of Market Forces TCG, a trading card game designed to make investing concepts accessible, engaging, and memorable, especially for younger audiences.
The launch follows VanEck’s release earlier this year of Syncd Collect, an app that connects collectors with the trading card ecosystem. Market Forces TCG builds on that by putting a physical product in players’ hands, deepening the firm’s presence in the collectibles space.
Market Forces TCG will be produced in a limited run of 12,000 units, with 8,000 available to the public. Each set features serialized, individually numbered chase cards. Pre-orders are currently open at MarketForces.gg.
Market Forces TCG’s mechanics are designed to surface investing principles through gameplay rather than instruction. Financial education is embedded in the experience, and during gaming sessions, players encounter real investing concepts, such as time in the market versus timing the market, diversification, risk management, and portfolio construction.
To deepen retention of the investing concepts, VanEck engaged two accomplished artists to bring the game’s themes to life. Chris Wahl, a former Marvel artist and current Head Artist and CCO at Post-Punk Productions, and Max Ward created the card illustrations to help reinforce the financial ideas underpinning each mechanic.
VanEck selected Orange Cap Games as the manufacturing partner for Market Forces TCG. Orange Cap Games has previously executed trading card activations with PSA, CGC, Mantle, Panini, and more, establishing itself as a go-to partner for brands seeking both credibility and operational excellence.
“Market Forces was born from a simple belief: that the best way to build a generation of smarter investors is to meet them in a space they already love,” says Matt Bartlett, Head of Web3 at VanEck. “The collectibles world has already figured out scarcity, community and ownership, and we just brought investing into that conversation. Identifying emerging asset classes and finding ways to give investors access to them is what VanEck does.”
About VanEck
VanEck has a history of looking beyond the financial markets to identify trends that are likely to create impactful investment opportunities. We were one of the first U.S. asset managers to offer investors access to international markets. This set the tone for the firm’s drive to identify asset classes and trends – including gold investing in 1968, emerging markets in 1993, and exchange traded funds in 2006 – that subsequently shaped the investment management industry.
Today, VanEck offers active and passive strategies with compelling exposures supported by well-designed investment processes. As of June 30, 2026, VanEck managed approximately $237.4 billion in assets, including mutual funds, ETFs and institutional accounts. The firm’s capabilities range from core investment opportunities to more specialized exposures to enhance portfolio diversification. Our actively managed strategies are fueled by in-depth, bottom-up research and security selection from portfolio managers with direct experience in the sectors and regions in which they invest. Investability, liquidity, diversity, and transparency are key to the experienced decision-making around market and index selection underlying VanEck’s passive strategies.
Since our founding in 1955, putting our clients’ interests first, in all market environments, has been at the heart of the firm’s mission.
About Syncd Collect
Syncd Collect is VanEck’s TCG-focused collectibles platform, launched in 2026, connecting collectors with the trading card ecosystem through technology, community, and curated product experiences.
General Disclosures
This is not an offer to buy or sell, or a recommendation to buy or sell any of the securities, financial instruments or digital assets mentioned herein. The information presented does not involve the rendering of personalized investment, financial, legal, tax advice, or any call to action. Certain statements contained herein may constitute projections, forecasts and other forward-looking statements, which do not reflect actual results, are for illustrative purposes only, are valid as of the date of this communication, and are subject to change without notice. Actual future performance of any assets or industries mentioned are unknown. Information provided by third party sources are believed to be reliable and have not been independently verified for accuracy or completeness and cannot be guaranteed. VanEck does not guarantee the accuracy of third-party data. The information herein represents the opinion of the author(s), but not necessarily those of VanEck or its other employees.
All investing is subject to risk, including the possible loss of the money you invest. As with any investment strategy, there is no guarantee that investment objectives will be met and investors may lose money. Diversification does not ensure a profit or protect against a loss in a declining market. Past performance is no guarantee of future results.
© Van Eck Securities Corporation, Distributor, a wholly owned subsidiary of Van Eck Associates Corporation
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